agency: Eat
client: Oxfam

me too is a campaign spear headed by 4 charities (oxfam, world vision, Joicfp & Africa Japan Forum) to raise awareness of the Japanese public about G8, which is being held in Japan this year (2008). Me too appeals to spark an education of global health problem targets, set by the G8 but not currently achieved. Final delivery will be a petition of 100,000 names delivered to the G8 summit in July.

My part to play in the grand scheme of things, albeit small, was to tailor a website template from initial branding designs and move forward with the websites art direction / design, including production of all the flash animations and video clips. I also integrated the idea of using SNS networks to further boost community interest.
The complete project run by Eat Creative lends it’s self to press events, event management, t-shirts, bags and so on.

Coding by Erik Johansson.